Roblox affiliate angle → Creator Rewards
Roblox says the old Creator Affiliate program was replaced by Creator Rewards in July 2025, and the affiliate model previously allowed creators to generate share links, promote them off-platform, and earn from new-user Robux purchases.[web:121][web:124]
- Create short videos or posts around one Roblox niche, then funnel viewers into an experience you own or promote.[web:124]
- Use official creator links and disclosures instead of spammy direct-paste tactics.[web:124][web:167]
- The former affiliate pilot offered up to 50% of qualifying spend, capped at $100 per new user, paid in Robux through DevEx-compatible earnings.[web:121][web:124]